Monave’s Mineral Makeup Seminar a Success!

Donna Maria Coles Johnson, founder of Indie Beauty
Donna Maria Coles Johnson, founder of Indie Beauty

It was an incredible day of learning and networking yesterday at Monave; 12 participants from all over the country, and five speakers teaching topics ranging from making mineral foundation to applying it, to marketing it. Donna Maria from Indie Beauty workshop on utilizing social media, such as blogs and Twitter, was a real eye-opener for all of us. Most of us have been doing business the old-fashioned way for so long, and she helped gently get our minds thinking along more modern ways of communicating with our customers. Thank you Donna Maria!

Julie Edwards, master formulator of mineral makeup for dark skin
Julie Edwards, master formulator of mineral makeup for dark skin

Julie Edwards, was phenonemal, as usual. She runs a custom mineral makeup business primarily for African American women near D.C. It’s called Color and Soul Cafe. It’s a beautiful little spot, and women can get their whole makeup arsenal custom made, from the perfect shade of mineral foundation right down to their lipstick.

Her workshop helped participants understand the value of including all complexions in a line of color cosmetics. She also taught us how to see the variety of undertones and overtones reflected in darker skin, and showed us how to blend the perfect shade to match those tones.

I’ll post pictures soon!

Now it’s time to go put the chairs, tables and shelves back in order. We made a mess making makeup yesterday!

Deb

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